Dehradun: PeeSafe, a leading brand in personal hygiene and wellness, is proud to announce its collaboration as the official Hygiene Partner for the 38th National Games, which are set to take place in Uttarakhand from January 28 to February 14, 2025. This is the first time the state will host such a prestigious event, bringing together athletes, officials, and supporters from across the nation.
The Honourable Prime Minister of India, Shri Narendra Modi, will inaugurate the 38th National Games at a grand opening ceremony on January 28 at the Rajiv Gandhi International Cricket Stadium, Dehradun. With thousands of participants and attendees expected, PeeSafe’s commitment to ensuring a hygienic and comfortable environment for all stakeholders aligns perfectly with the event’s vision of excellence and inclusivity.
As part of its support, PeeSafe will provide biodegradable sanitary pads in all welcome kits for female participants at the Games. These eco-friendly products are a testament to PeeSafe’s dedication to sustainable hygiene solutions. Additionally, biodegradable pads will be available at all competition venues through designated stalls, exclusively accessible to athletes, support staff, technicians, and officials at no cost. This initiative aims to prioritize the health and well-being of all those involved while promoting environmentally conscious practices.
In addition to the sanitary pads, PeeSafe will also include its seat sanitization spray in the welcome kits for all female participants. This product ensures a hygienic seating experience, addressing the unique challenges faced during multi-venue events of this scale.
Expressing contentment about this collaboration, Mr. Amit Sinha, CEO of the 38th National Games, said, “We are delighted to welcome PeeSafe as the Hygiene Partner for the National Games, Uttarakhand 2025. For the first time, menstrual hygiene takes center stage as a key agenda at the Games. PeeSafe’s support in providing high-quality sanitary products will ensure that women athletes have access to essential hygiene resources, allowing them to perform at their best without worry.
The 38th National Games are expected to be a landmark event, showcasing Uttarakhand’s capabilities in hosting large-scale sports events while promoting environmental and social responsibility. PeeSafe’s involvement reinforces the importance of hygiene in high-performance environments and sets a benchmark for future collaborations.
“This collaboration also aligns with our commitment to sustainability, as PeeSafe’s biodegradable products contribute to an eco-friendly approach. Moreover, PeeSafe will be conducting dedicated sessions during the Games to foster meaningful discussions on menstrual health and hygiene. These sessions aim to educate and empower young athletes across the country, breaking taboos and championing the health and well-being of women in sports. Together, we are setting new benchmarks for inclusivity, awareness, and sustainability in Indian sports,” Mr. Sinha added.
The founders of PeeSafe are equally delighted with the collaboration. “It is an honour for Pee Safe to be the Official Hygiene & Wellbeing Partner for the 38th National Games Uttarakhand. I applaud the Government of Uttarakhand for hosting this prestigious event and for their visionary step toward making it the first-ever Green Games. We are proud to support the athletes with menstrual hygiene solutions, empowering them to compete with confidence. All the best to all the participants!”, said Vikas Bagaria, Founder, Pee Safe.
Rithish Kumar, Co-Founder, added to it by saying, “We are truly privileged to support the 38th National Games Uttarakhand as the Official Hygiene & Wellbeing Partner. A heartfelt congratulations to the organizers for bringing together such a monumental event and emphasizing sustainability through the first Green Games. Providing biodegradable products to athletes aligns with our vision of care and environmental responsibility. Best wishes to all the incredible athletes—your dedication inspires us all!”
As the Games approach, PeeSafe’s initiatives exemplify its mission to empower individuals with products that prioritize health, sustainability, and convenience. The partnership speaks volumes about the brand’s unique initiative of supporting inclusivity in India’s sports arena.
